Anyells — Laia Macias

Anyells, Website & Newsletter

Web Design, Newsletter & Editorial Direction, Concept Development & Writing

Anyells is a digital project articulated through a website and a monthly newsletter, conceived as a space for slow reading, critical reflection and shared thought. The project takes the form of a correspondence, where each letter invites the reader to pause and engage with questions around femininity and the structures that shape it.

Rather than addressing femininity as an isolated subject, Anyells approaches it as a lens through which wider systems become visible: power, desire, labour, care, institutional violence, aesthetic discipline and control over the body. The figure of the lamb operates as a central metaphor, tender, silent and offered to the gaze, embodying the tension between softness and exposure, tenderness and sacrifice.

The website functions as the project’s conceptual and visual framework, while the newsletter acts as its living core, delivering monthly letters that blend theory, literature, personal experience and visual references. Together, they form an editorial ecosystem that resists neutrality and embraces subjectivity, contradiction and discomfort as necessary tools for awareness.

Designed and developed as a unified visual and narrative object, Anyells positions reading as an act of resistance and collective thinking, offering companionship rather than comfort, and reflection rather than resolution.